Dolphini on Twitter: AdWords and Twitter, is it a good idea?

January 26th, 2009
It's a sad day when people advertise their Twi...
Image by Tamar Weinberg via Flickr

Michael Krause, CEO of Dolphini, decided to experiment with Twitter.  The premise, use Google AdWords to add Twitter Followers.  Was it a good idea and has the investment paid off?

First we want to clarify, yes this twitter experiment was an “un social” way of social media, but we were curious to see the affects of combing adwords with “social” tweets.

Dolphini prides itself on customer loyalty and relationships.  We are not here for the fast, hard sell, rather we value the time we spend with our clients.  Many times our customers become like family because they spend so much time in our datacenter or we have attended a few Predators games together.  Could we build the same valued relationship with our tweets?

The amazing thing with twitter is that you can!   Do our twitter relationships turn directly into business; we really can’t put dollar figure on it.  But if people know who we are, what we do and can tweet to us and say, ”Hey I just put a support ticket in,” then there is something invaluable that twitter adds to our business:  Communication and Relationships.

Check out what others are saying about Dolphini, AdWords and Twitter:

http://snipurl.com/8ztnp

http://snipurl.com/arfnd

http://blog.socialmedia.com/grow-twitter-follower/

 

What do you think about using Google AdWords to increase followers?

Reblog this post [with Zemanta]

Where is eBay’s New Datacenter?

January 23rd, 2009
Image representing eBay as depicted in CrunchBase
Image via CrunchBase

Online auction site eBay has chosen a suburb of Salt Lake City as the site for a $334 million data center project. The company said yesterday that it has purchased land in South Jordan, Utah in the Daybreak Commerce Park, not far from whereOracle Corp. (ORCL) is building a huge data center.

The state Office of Economic Development offered eBay $27.3 million in tax incentives over 10 years to build the facility in Utah, according to the Salt Lake Tribune. The data center is expected to create about 50 jobs with wages averaging $49,200 a year, about 50 percent above the Salt Lake County annual median wage.

The facility, which could be as large as 250,000 square feet, would continue a regional expansion that has seen eBay acquire a large data center in Phoenix and expand its facility in Denver. Read the rest of this entry »

Spam Lawsuits and Protecting Yourself from Spam Attacks

January 23rd, 2009
16,424 spam email messages received in 16 days...
Image by sean dreilinger via Flickr

According to a variety of online sources, unsolicited email - otherwise know asspam, is responsible for up to 90 percent of all email messages sent and received. A pair of high profile spam lawsuits and prosecutions are shining a spotlight on the tactics used by spammers and the efforts of legitimate email providers to thwart them.

In the first case at hand, a Detroit man is accused of fraud and money laundering charges after he admitted to earning over $3 million by sending millions of unsolicited email messages to inflate the price of certain Chinese stocks and then selling the stacks at a profit.

Mr. Ralsky is accused of using not only illegal email spamming means such as botnets, but also many legal means of tricking email recipients such as: placing false and misleading headers in the email messages, using proxy computers to disguise the email’s source, and using falsely registered domain names to send spam - thereby implying that the emails were legitimate. Read the rest of this entry »

Do you want to increase your team’s productivity?

January 23rd, 2009
Microsoft Office Outlook
Image via Wikipedia

Exchange hosting has become a popular solution for small- and medium-sized businesses that want the same class of messaging and collaboration as large corporations, but cannot afford the expense of hosting their own exchange.  Even large corporations have begun to view Exchange hosting as an alternative for maintaining quality while lowering overhead.  By using Exchange hosting, companies are able to save a significant amount of money.

In order to host their own exchange, a company would need to purchase all of the hardware, including everything needed to create the security and redundancy level needed for the company.  With a dedicated IT staff, it can take as long as 30 days for a company to get their internal exchange system fully operational.  Maintenance of an in-house exchange system can often take well over 80% of the senior technician’s time, making it necessary to have IT personnel specifically for the exchange. 

Using Exchange hosting eliminates the need for dedicated IT staff.  With Exchange hosting, a messaging and collaboration environment can be up and running in minutes on a shared platform.

Read the rest of this entry »

What do you really need to know about where your website is hosted?

January 23rd, 2009

An example of

Image via Wikipedia

Choosing a web host for your business is a very important decision.  Most people take it for granted, but it is much more than uploading some files to the Internet What do you really need to know about where your website is hosted?

My Mother Always Told Me to Share

Are you on a shared server or are you on a dedicated serverShared hosting is an affordable way to host your website; you don’t have to worry about maintaining a server, and you have a cPanel interface to make managing your website simple and fast. 

The downside to shared hosting is sharing resources of a server with other sites.  If one site gets a sudden burst of activity, then the other sites could slow down or even worse, go down altogether.  The great thing about Dolphini Shared Hosting is that we do not over-provision our servers like the “Daddy’s” of the world.  As a result, websites have great speed as well as ample disk space with minimal downtime. Read the rest of this entry »

The Future of Web Hosting

January 22nd, 2009

It’s a safe bet that the Web hosting industry of the future will look very different from the one today’s hosting providers are used to, and that’s certainly cause enough.

Over the past year, plenty of signs have emerged that indicate the face of Web hosting is already starting to stretch and shift in new directions. No, the new winds of change include acquisitions of companies that deliver more than just additional hosting customers, a fresh generation of startups that look nothing like your father’s Web hosting company, and experiments with innovative ways to sell hosting to the next wave of customers.

Read the rest of this entry »

Michael Betts verses the Nashville Predators

December 17th, 2008

Michael Betts on Zamboni Michael Betts on Zamboni

Michael Betts, a great customer of Dolphini’s, had the unique opportunity to take the ice, Monday night November 17th.  He was privileged for a chance to ride the Zamboni at theNashville Predators Hockey Game.  Although, the Pred’s had a tough loss, we were thankful to hear Captain Jason Arnott released from Vanderbilt so quickly. 

Reblog this post [with Zemanta]

Why does the Tech Sector seem to be Growing, when the Economy is shrinking?

December 16th, 2008
View of Wall Street, Manhattan.
Image via Wikipedia

Are you feeling the credit crunch? Most Americans are affected one way or the other. Higher grocery bills are hard to ignore at the checkout and many of us know of someone who has lost their job in 2008.

In my opinion, downsizing is a sign of the economy turning around. Companies realize that they need to cut-back and reorganize, and not continue the spending spree of the last decade. They are finally learning that to be more profitable in today’s economy a company needs to stick to its core competencies.

In 1990, the debate among business leaders, academics, economists, and others, was greatly enhanced by the publication of an article entitled, “The Core Competence of the Corporation,” by C.K. Prahalad and Gary Hamel. They coined the term “core competency” to describe competitive advantage of leveraging the collective knowledge, experience, and skills of a firm’s product lines.

So why are Solution Providers not feeling the crunch as bad? One word… Outsourcing.

Read the rest of this entry »

Datacenters of the Future, does Microsoft have the answer?

December 12th, 2008

Data Centers are a hot topic these days.  No matter where you look, this once obscure aspect of infrastructure is getting a lot of attention.  For years, there have been cost pressures on IT operations and this, when the need for modern capacity is greater than ever, has thrust data centers into the spotlight.

Server and rack density continues to rise, placing DC professionals and businesses in tighter and tougher situations while they struggle to manage their IT environments.  And now hyper-scale cloud infrastructure is taking traditional technologies to limits never explored before and focusing the imagination of the IT industry on new possibilities.

Image representing Microsoft as depicted in Cr...

Image via CrunchBase

Read the rest of this entry »

Consumer Survey: Price or Service, what is more important?

December 11th, 2008

The New York-based consulting and services firm surveyed more than 4,100 consumers over the summer and found that service — more than price — is a clear differentiator.

According to the online survey, 67% of respondents reported switching companies because of poor customer service, compared with 59% last year.  U.S. respondents were even more service sensitive, with 73% reporting that they switched companies owing to poor customer service, compared with 47% switching over lower prices. 

Now, more than ever, is the time to challenge traditional practices. In particular, organizations need to segment their customers.  That makes segmenting customers and understanding their touch-points with the business particularly important.

Read the rest of this entry »